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Shipping €4,95 (NL) Free from €65
We score a 9,4/10 in 3200+ reviews
Ordered today, delivered on Monday*
Lovely Saturday.
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100% Natural Serum Foundation

Combine makeup and skincare with our natural serum foundations. Vegan, hydrating, and lightweight for a natural, radiant finish.

At De Groene Drogist, you'll find a carefully selected collection of natural serum foundations that create an even complexion while simultaneously caring for your skin. Our serum foundations combine makeup and skincare in one product. They're made with 100% natural and often organic ingredients and contain no synthetic fragrances, silicones, microplastics, or other harmful substances.

Our natural serum foundations offer coverage and nourishment in one. Thanks to plant oils, botanical extracts, and active ingredients, your skin feels comfortable and lightweight, while providing a fresh, radiant finish. Whether you choose light or medium coverage, your skin stays breathable, healthy, and naturally radiant.

Why choose a natural serum foundation?

  • Skin conditioning and evening – camouflages redness and blemishes while nourishing the skin
  • Hydrating and lightweight – enriched with botanical oils and active ingredients for soft skin
  • Vegan and cruelty-free – consciously beautiful without compromise
  • Free from harmful substances – no parabens, PEGs, silicones or synthetic preservatives
  • Suitable for all skin types – ideal for dry, combination and oily skin
  • Natural glow – gives a fresh, radiant finish without a heavy feeling
  • Wide range of shades – suitable for light, medium and dark skin tones
  • Sustainable brands – carefully selected for eco-friendly production and fair ingredients
  • Multifunctional – make-up and skin care in one product
  • Healthy makeup – natural beauty with respect for people, animals and the environment

Looking for the best natural serum foundation for radiant, healthy skin? At De Groene Drogist, you'll find a wide selection of organic and vegan serum foundations free of silicones, parabens, microplastics, and other harmful substances. Our serum foundations are suitable for all skin types and offer breathable coverage that makes your skin glow.

For those with sensitive skin, a natural serum foundation without synthetic fragrances or harsh ingredients is ideal. For example, choose an organic foundation with nourishing plant oils and soothing extracts for a fresh and comfortable finish. Our foundations often contain mineral pigments for a long-lasting, natural result and are completely cruelty-free.

De Groene Drogist offers serum foundations from INIKA Organic. This brand is known for its 100% natural cosmetics, eco-friendly formulas, and high-quality, skin-friendly ingredients. Whether you're looking for a vegan serum foundation, an organic foundation with active ingredients, or the perfect combination of makeup and skincare, you'll always find the right product that's good for you and the environment.

Frequently asked questions about natural serum foundations:

FAQ 1: What is a natural serum foundation?
A natural serum foundation is a liquid foundation that combines makeup and skincare. It contains 100% natural or largely organic ingredients such as plant oils, botanical extracts, and mineral pigments. These foundations are free of silicones, synthetic fragrances, parabens, and microplastics, making them kind to your skin and the environment.

FAQ 2: What is the difference between a natural serum foundation and a regular foundation?
Regular foundations often contain silicones, synthetic dyes, and preservatives, while natural serum foundations utilize botanicals and mineral ingredients. Serum foundations offer not only coverage but also hydration and conditioning benefits, leaving skin looking healthy and radiant.

FAQ 3: Is a natural serum foundation suitable for sensitive skin?
Yes, natural serum foundations are often very suitable for sensitive skin. They are free of harsh chemicals, alcohol, and synthetic fragrances, which reduces irritation. For sensitive skin, choose a foundation with soothing ingredients like aloe vera, jojoba oil, or chamomile extract.

FAQ 4: Are all natural serum foundations vegan and cruelty-free?
Not all natural serum foundations are automatically vegan, but the INIKA Organic Serum Foundations at De Groene Drogist are both vegan and cruelty-free. De Groene Drogist selects brands that stand for sustainability, transparency, and fair production, such as INIKA Organic.

FAQ 5: How do I choose the right color of natural serum foundation?
Choosing the right shade starts with determining your skin's undertone: cool, neutral, or warm. Also consider your desired coverage, from light to medium. When in doubt, choose a slightly lighter shade; it often blends more naturally with your skin. Our product pages contain color information and tips to help you find the perfect match.

FAQ 6: Does a natural serum foundation last all day?
Yes, many natural serum foundations have a long shelf life thanks to mineral pigments and plant oils that provide long-lasting coverage. For extra hold, you can use a natural setting powder to keep the foundation looking fresh and even all day long.

FAQ 7: Can I combine a natural serum foundation with a primer?
Absolutely. A natural primer can help your foundation adhere better and extend its wear. Choose a primer without silicones or synthetics so the combination remains 100% natural and allows your skin to breathe.

FAQ 8: Which brands of natural serum foundations are the most popular?
At De Groene Drogist, INIKA Organic serum foundations are very popular. This brand offers high-quality, skin-friendly, and sustainable products in various shades and formulas.

FAQ 9: Are natural serum foundations suitable for daily use?
Yes, natural serum foundations are ideal for everyday use. They combine makeup and skincare in one, hydrate the skin, and provide light, natural coverage that keeps skin healthy and radiant.

FAQ 10: Why choose natural serum foundations at De Groene Drogist?
De Groene Drogist carefully selects brands based on quality, sustainability, and transparency. You'll find serum foundations that are good for your skin, vegan, cruelty-free, and produced with respect for people, animals, and the environment. We believe that natural beauty goes hand in hand with conscious choices.

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4 products
INIKA Organic Serum Foundation Brilliant
INIKA OrganicSerum Foundation Brilliant

Lightweight serum foundation Brilliant, satin finish, looks like foundation, works like skin care, 25ml

In stock
Delivered on Monday*
€62,00
INIKA Organic Serum Foundation Daring
INIKA OrganicSerum Foundation Daring

Lightweight serum foundation Daring, satin finish, looks like foundation, works like skin care, 25ml

Temporarily sold out
€62,00
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INIKA Organic Serum Foundation Fearless
INIKA OrganicSerum Foundation Fearless

Lightweight serum foundation Fearless, satin finish, looks like foundation, works like skin care, 25ml

In stock
Delivered on Monday*
€62,00
INIKA Organic Serum Foundation Gratitude
INIKA OrganicSerum Foundation Gratitude

Lightweight serum foundation Gratitude, satin finish, looks like foundation, works like skin care, 25ml

In stock
Delivered on Monday*
€62,00

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